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Posted on July 19, 2024

YP January 2025 Luncheon recap

Maximizing Momentum: Productivity, Persistence, and Leadership

The Dubuque Area Young Professionals July luncheon featured Kody Fitzjerrells of Omni Digital. In his talk, Kody shared actionable strategies for increasing productivity, building momentum, and leading effectively within an organization, all with the energy and passion he is known for. His message centered around the importance of intentionality, innovation, and accountability in professional growth.

Are You Busy or Productive?

As a group focused on professional development, a lot of our programming and conversations surround the idea of productivity. How can you maximize your productivity? What’s the best mindset, tools, resources, etc for being able to achieve more? Kody brought forth a very important piece of the puzzle when it comes to productivity. The key talking point of this presentation was distinguishing between being busy and being productive. To ensure high-impact work, he recommended using a 10x planner, which involves:

  • Identifying six critical tasks per day that will drive results.
  • Preparing for tomorrow, today.
  • Dedicating 4-6 hours to accomplishing these tasks.
  • Tracking progress by writing a W (win) or L (loss) next to each task at the end of the week.

Kody also emphasized the 1% better mindset—making consistent, incremental improvements each day that lead to substantial long-term growth.

Momentum and Persistence: The Keys to Success

Once you’ve identified how to discern business from productivity, the focus shifts to building and sustaining momentum, which requires persistence. Kody cited a powerful quote from Abraham Lincoln: “Give me six hours to chop down a tree, and I will spend the first four sharpening the axe.” In a professional setting, this translates to practicing your craft outside of standard work hours. This can be through your e-learning or research, volunteering your skill sets for a cause close to your heart, or building a network of like-minded individuals to surround yourself with. This also means evaluating performance through after-action reports—identifying what went well and what can be improved. If you’re truly committed to being better, there’s no end to what you can achieve.

Entrepreneur vs. Intrapreneur: Innovating Within Your Organization

Not everyone wants to be an entrepreneur, but anyone can be an intrapreneur—someone who innovates within their existing organization. This approach allows professionals to:

  • Drive change and improve their departments without assuming the risks of entrepreneurship.
  • Ask: How can I make my department better?
  • Focus on KPIs (Key Performance Indicators) and PPFs (Personal, Professional, and Financial goals) to measure progress and success.

An easy way to make an impact on your organization (and do it quickly!) is to look at how you’re leading–or attending–meetings. Think of your weekly schedule. Does your time seem to disappear? Do you work all day but feel like you’ve accomplished little that day? Sometimes it’s meetings that can be the culprit. Therefore, an opportunity to make a change. Kody shared that meetings should be purposeful and action-oriented. And here are his best practices for keeping discussions on track:

  • Prioritize issues and to-dos by determining whether they need action within or beyond 90 days. If sometime needs immediate action, discuss it in detail now. If it’s further out, make a note for future agendas. 
  • Identify one step to take in the next seven days to move an initiative forward. This is especially important when dealing with bigger projects that can seem overwhelming. Identify a singular task, who can do what, and when it can be expected. 
  • Implement one-on-ones where employees fill out an agenda beforehand, covering:
    • What’s top of mind?
    • What went well this week?
    • What did they learn?
    • What challenges are they facing?
    • What’s ahead for next week?

Hard Conversations: Performance & Behavior

Kody acknowledged that when you have a laser focus on performance, productivity, and growth, it sometimes comes with some not-so-fun conversations. But it’s these touch conversations that build leaders… it’s where you can hone leadership skills that will surely come in handy someday. Kody provided a framework for approaching these discussions:

  1. Address issues immediately—either the person is unaware of the problem (a blind spot) or expectations need to be re-established.
  2. Tie conversations back to individual goals—do their actions align with what they want to achieve?
  3. Hire fast, fire faster (a statement that sparked a lot of table discussion), and promote quickest—top performers should be rewarded with more responsibility, greater challenges, and increased compensation.

This ensures that you have a top-notch team in place to achieve what you and your organization have in mind! It’s no secret that retention is a major challenge for many organizations these days. Employees leave when they don’t see a future at the company, which causes the “job hopping” trend we’re seeing across industries. So what do you do? Kody outlined that leaders must:

  • Show people their career path within the organization.
  • Tie raises to meet KPIs and promotions to exceed them.
  • Empower employees by stepping back—micromanagement leads to failure.

Kody’s presentations left attendees with a clear understanding of how to maximize productivity, sustain momentum, and lead effectively. By implementing these strategies, young professionals can build successful careers and make a meaningful impact within their organizations.